Degree Program:  MBA

Goal 2:  Graduates will be technologically competent.
 

Fair

Did Not Meet Expectations
Limited Accomplishment

 

1  2  3

Good

Met Expectations
Some Problems
Needs Improvement

4  5  6

Exemplary

Met Expectations
Considerable Expertise Shown
With Project

7  8  9

Measures

Direct or indirect measurements and/or measurement links

Score

Assessment assigned to learning objective

Proficient in the use of common business application software packages

May enter data and get output, but only weakly understands the capabilities of the software, or does not understand the output and cannot interpret it correctly.

Understands the data requirements of the software and can use it to generate useful output, but still struggles in the interpretation of the output

Thoroughly understands the capabilities of the software and its limitations and can apply those capabilities to routine and non-routine settings.

ACCT 7110 -  Group case analysis. Exam.

FIR 7150 – Homework using Excel

Proficient in using the internet to accomplish common business research tasks.

Can follow basic directions and perform basic searches on popular search engines, but has limited capability to engage in searches involving nonstandard sources or advanced search routines.

Can effectively and efficiently locate basic information from both public and private (e.g., library) sources.

Can identify current, detailed and appropriate information on specialized topics and can assess the reliability of the information collected.

ACCT 7110- Group case analysis.

FIR 7150 – perform company ratio analysis using the Internet

Proficient in using technology for communication and presentation.

Can generate a basic presentation, but has difficulties in integrating presentation advanced capabilities of the communication

Demonstrates more advanced competency in the use of technology in communication and presentation.  Is able to create a professional presentation, but one that is less effective than it could be.

Creative and very proficient in the use of technology for communication and presentation.  Presentations are very effective.

MKTG 7140 Marketing Plan presentation

ACCT 7110- Group presentations.

FIR 7150 – Term paper presentations.

MGMT 7160-Group Presentations.

Proficient in the use of analytical tools and their applications.

Demonstrates a limited understanding of the available analytical tools.  Has difficulty in applying the tools to common settings or cannot assess whether the assumptions of the tools have been met.

Able to correctly apply appropriate analytical tools to textbook-based settings.  Demonstrates a limited ability to apply appropriate tools in more complex and realistic settings.

Thoroughly understands the capabilities and limitations of available analytical tools and is able to correctly and creatively apply these tools in both routine and non-routine settings.

MKTG 7140 Use Analysis of market research data  in the marketing plan

FIR 7150 – Homework using Excel

ACCT 7110- Homework assignments and exams.

MGMT 7160-Business Plan and Simulation